You are invited to attend:

LaunchUp #28 – Thurs April 5, 6:30 p.m. – ControlPad; Change Anything;

BYU always draws a large crowd, so arrive early and meet new people.

Specifics:

PLEASE also help spread the word by tweeting: I'm going to #LaunchUp April 5 to see ControlPad, Change Anything, Andy White, and Jon Bradshaw. R U? http://bit.ly/launchup28 (please RT)

Date: Thursday, April 5, 2012

Time: 6:30 p.m.

Location: BYU, Room 3290 Wilkinson Center

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Agenda:

LaunchUp Mentoring: There will be no LaunchUp mentoring this month

LaunchUp #28: 6:30 p.m.

Company Presentations: 30 Minutes

COMPANY BIO:

Adam Campbell is the founder and President of Spring7media.  Spring7media (S7m) was initially founded in 2009 as a small business focused on internet video productions and mobile software development.  In 2012, S7m dramatically pivoted its business model.  Adam has always been interested in developing a business that leverages product development through listening to customer feedback.  Adam believes that the greatest asset a company can achieve is developing a true synergy between its customers and employees.  The catalyst of focusing on great customer relationships is increased sales, funding, product development, and future pivots.  Spring7media recently purchased the domain and trademark, ControlPad.  

ControlPad is currently in development and will be launched as a new SaaS platform designed to help companies get mobile.  The future of all business will rely heavily on mobile phone technology.  ControlPad is a (WYSIWYG) launching point for Mobile Websites, QR Codes, NFC, Mobile Payments, Mobile Advertising, and more.

PRESENTER:

Adam Campell

PRESENTER TITLE:

Founder & CEO

3 LESSONS:

1) Lesson one:  I am the biggest advocate of first finding customers and then building products.  I know this sounds backwards.   But I truly think the days of building a "better mouse trap" and then pushing it to market is over.  With advances in communication technology customers are now in the driver seat.  Take the time to really listen to them, level with them, and build strong relationships.  It will pay of in sales and future funding.     

2) Lesson two:  I love my competition!  I love meeting them, chatting with them, bantering them, and sending Jazz tickets when I beat them.  And of course at the same time its very motivating when they beat me.   I think any entrepreneur  that is afraid of developing a product  because somebody beat you to the market is silly.  If you are truly an expert in something and you have developed a small customer base, whats the worst case scenario?  Your employed and love what you do…

3) Lesson three:  Turn it off!  This is something that I really struggle with.  I love what I do so much that its very hard for me to turn it off.  I am always thinking, talking, and developing my business.  I recently realized that I had become really obsessed with my company when my 10 year old son asked me if he could get a job at S7m so we could hang out more.  At that moment I realized that even though I love S7m with all my heart, it will never love me back. So now I take specific time to "turn it off". 

COMPANY BIO:

Change Anything is seeking to become the de facto online and mobile platform for positive behavior change.   All of today’s serious problems seem to be rooted in human behavior such as the increasingly declining health of our citizens despite the abundant knowledge we have about human health.  Indeed, it is not a failure of knowledge that increases our risks of suffering from heart disease or cancer – it is the failure of human behavior.

PRESENTER:

Vince Han

PRESENTER TITLE:

Founder & CEO

3 LESSONS:

1) People turn problems into ones they know how to solve and so make sure you hire people who can solve the real problems you are tackling.
2) Work backwards from user delight.  At what point do customers hand over loyalty or money?
3) Most entrepreneurs overvalue the idea of their startup.  Much time is wasted in protecting ideas.  Ideas are a dime a dozen.  Action and execution is what determines success and that typically requires sharing your idea with all the smart people you know to make it better and recruit a team.
 

Corner Dives around 8:00 p.m., get food, and then each company heads to a corner, and anyone interesting in learning more or helping dives right in with them. General networking in highly energized setting.

Please help spread the word. Bring your friends!! (If you're using Twitter, use hashtag #LaunchUp) http://bit.ly/launchup28 Is the URL for all the event details. Share this event on Facebook to invite your friends. We are also building a list of those that want to support first-time technology entrepreneurs in Utah - just email jrichards @ btjd DOT COM to get added to the list.

A special thanks to LaunchUp #28 supporters:  

Founding Sponsors

 

 

 

 

 

 

 

 

 

Midnight-Oil Sponsors

 

 

 

 

 

 

 

Service-Provider Sponsors

 

 

 

 

Finally, LaunchUp #29 will be at UVU in May on Thursday May 3, 2012 at 6:30 p.m.. Watch the site for more info.

If your company, or one you know, would like to present, please fill out our application to present. If you'd like to help out, email jrichards @ btjd . com Subscribe to our RSS feed --- Join our LaunchUp LinkedIn Group --- Follow us on Twitter: @launchup --- Become a fan on Facebook: LaunchUp.org --- Email Jared Richards if you'd like to help/get move involved: jrichards @ btjd . com